THE BIG ISLAND: WHERE THIS STORY STARTS
Western Aloha celebrates the Aloha Lifestyle. There is no better place for this celebration than on the Big Island of Hawaii.
Small World, Big Island.
Drive from a warm, sandy beach to the top of a nearly 14,000 foot high, snow-capped volcano in under two hours. Hawaii is a unique, unexpected, and often surreal gathering of incredibly diverse populations, cultures, and physical environments.
Western Aloha is honored and fortunate to call the Big Island our home.
The fun, confident, and extraordinary Aloha Lifestyle is personified in the paniolo -- the Hawaiian cowboy.
The paniolo’s everyday life consists of activities normally associated with Hawaii, such as surfing and enjoying the beach, but paniolos also participate in activities such as cattle ranching, rodeos, and spending time in the snow-capped mountains.
While these latter activities are associated with the American West, they also are an integral part of the Aloha Lifestyle as it has existed in Hawaii for centuries.
Paniolo were wrangling cattle (and surfing) in Hawaii before there were cowboys in Texas.
Shawn takes it easy.
THE WESTERN ALOHA BOAR
The boar (pua’a) carries strong cultural value in Hawaii. Resilient and aggressive when hunted, the Hawaiian boar also can be very friendly and intelligent. They are hardworking and adaptable. And they are delicious.
The Western Aloha boar is confident enough to wear a lei and even ride on a surfboard. He takes it easy as he goes about his day.